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City Unrulyversity
City Unrulyversity

 

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Past events:

City Unrulyversity created an event

CONFERENCE

JUN

25

6:00 PM

TechTalks@Cass - Visual Commerce: Making Instagrams Shoppable

Main Auditorium, Cass Business School, 106 Bunhill Row, Cass Business School, London EC1Y 8TZ, UK

TechTalks@Cass - Visual Commerce: Making Instagrams ShoppableTechTalks@Cass (in partnership with Thomson Reuters) are intimate, in-depth interviews with some of the UK’s most innovative and inspirational tech entrepreneurs. Meet them up close and personal at Cass Business School, with plenty of time for your questions. Please arrive at 6 PM for a 6.30 PM start. Afterwards, we are off to a nearby pub to continue the conversation over a few drinks.Tech Writer Matt Cowan Interviews Jose de Cabo, Co-Founder of OlapicHave you ever considered the power of #selfies for...

instagram
visual commerce
social media
Digital
Economy
Entrepreneurship
Internet and Telecommunications
City Unrulyversity created an event

CONFERENCE

JUN

18

6:15 PM

Telling Stories with Data Visualisation

Unruly HQ, 42-46 Princelet Street, London

Telling Stories with Data Visualization By  Prof Jo Wood (City University London)Why are stories important in data visualization? How can we borrow from the story telling craft in journalism, comic book drawing, film, rhetoric and other disciplines to make using data visualization more effective? How do we use narrative in data visualization to explain ideas, enthuse audiences and to persuade clients and decision makers?This session will explore ways in which data visualization can be made more effective by borrowing some of the approaches and models of storytelling used in other...

Design and Development
City Unrulyversity created an event

SEMINAR

JUN

11

6:15 PM

The Making of Gravity and Other Groundbreaking Work from Framestore

Unruly HQ, 42-46 Princelet Street, London

The Making of Gravity and Other Groundbreaking Work from FramestoreBy Mike McGee (Framestore)  Framestore's co-founder and Creative Director, Mike McGee presents the company's recent groundbreaking work including a behind-the-scenes look at the making of their Oscar & BAFTA winning film, 'Gravity'.  About Mike: In April 1987 Mike co-founded Framestore, then a London based post-production studio, with three partners. As the company has grown from four people to a staff of over 800, Mike's role as a Creative Director has developed...

City Unrulyversity created an event

CONFERENCE

JUN

04

6:15 PM

Design Sketching for Creative Thinking II: Sketching Abstractions

Unruly HQ, 42-46 Princelet Street, E15LP

Design Sketching for Creative Thinking II: Sketching AbstractionsBy Prof. Neil Maiden (City University London) & Illugi Eysteinsson  Summer TermPreviously at Unrulyversity, in a well-attended event, we introduced sketching techniques in early creative design, and aligned design sketching to example creativity techniques, and applied to a simple creative design problem. Due to popular demand, we will return with a new tutorial to explore how to use sketching techniques to explore the use of abstractions in creative thinking. In particular, we will describe and...

City Unrulyversity created an event

CONFERENCE

MAY

28

12:00 AM

Sales Glitches and Rhyming Pitches: The New ABC of Sales Strategy

Unruly HQ, 42-46 Princelet Street, E15LP

Sales Glitches and Rhyming Pitches: The New ABC of Sales Strategy  By Dr Sarah Wood (Unruly)Summer Term The Art of Selling is sometimes overlooked by academics and often under-rated by entrepreneurs. But let’s face it, there’s no point having a kick-ass product if you’re not comfortable selling it…This interactive session - delivered by the Unruly team and inspired by Daniel Pink, acclaimed author of To Sell is Human, is designed to help every budding entrepreneur feel more at home with the act of selling, de-bunk some of the common sales myths and offer...

Sales
City Unrulyversity created an event

CONFERENCE

MAY

21

6:15 PM

Salvation in Segmentation: How to Find Your Target Segment

Unruly HQ, 42-46 Princelet Street, London, United Kingdom

Salvation in Segmentation: How to Find Your Target Segment By Dr Caroline Wiertz (Cass Business School) and Craig Hughes (Unruly)Summer TermAre you guilty of being in love with your product? Are you convinced that “if you build it, they will come”? Surprisingly many start-ups lack the discipline of doing a proper customer segmentation, and this is one of the biggest and most frequent threats to their success.One of the ground rules of marketing is that you must have a good understanding of your target segment(s), because all elements of the marketing mix (i.e., product,...

Segmentation
City Unrulyversity created an event

CONFERENCE

MAY

20

6:00 PM

TechTalks@Cass: Behind the Scenes of Spotify, Summly and CoinDesk

Main Auditorium, Cass Business School, 106 Bunhill Row, London, United Kingdom

Behind the Scenes of Spotify, Summly, and CoinDesk TechTalks@Cass (in partnership with Thomson Reuters) are intimate, in-depth interviews with some of the UK’s most innovative and inspirational tech entrepreneurs. Meet them up close and personal at Cass Business School, with plenty of time for your questions. Please arrive at 6 PM for a 6.15 PM start. Afterwards, we are off to a nearby pub to continue the conversation over a few drinks. Tech Writer Matt Cowan interviews Shakil Khan, Serial Entrepreneur Launched in 2006, Spotify has more than...

Startup
Investment
Funding
City Unrulyversity created an event

CONFERENCE

MAY

13

7:00 PM

Business Model Innovation and Desing

Google Campus, 4-5 Bonhill Street, London EC2A 4BX, United Kingdom

Business Model Innovation and DesingCity Unrulyversity partners up with Hipsters, Hackers & Hustlers Meetup community for this session.FORMAT:7.00pm - Welcome from the organisers 7.15pm - Guest Speaker:  Dr Yves Pigneur, co-author of theBusiness Model Generation, will be talking to us about "Business Model Innovation & Design".This talk aims at presenting the Business Model Canvasfor designing, assessing and challenging business models. Business model innovation and industry changes will be illustrated with examples...

Business Model
Business Model Canvas
Startup
City Unrulyversity created an event

SEMINAR

MAY

07

12:00 AM

Know Your Market: Research Basics for Start-Ups

Unruly HQ, 42-46 Princelet Street, London, United Kingdom

Know Your Market: Research Basics for Start-Upsby Prof Fleura Bardhi (Cass Business School)City Unrulyversity is back for the third term!Researching your potential market is essential when setting up a business. Although it is time consuming and tricky to acquire, a thorough and reasoned knowledge of the market is invaluable to the future of your business. Research techniques are also essential to keep a close eye on your customer and to find out how you are doing. In this interactive session, we will cover the basics of market research, including:   1. How to decide what you need...

Market Research
City Unrulyversity created an event

SEMINAR

APR

24

6:00 PM

TechTalks@Cass: Start Up Faster - Going Global with TechHub

Main Auditorium, Cass Business School, 106 Bunhill Row, London EC1Y 8TZ, United Kingdom

Start Up Faster - Going Global with TechHub TechTalks@Cass (in partnership with Thomson Reuters) are intimate, in-depth interviews with some of the UK’s most innovative and inspirational tech entrepreneurs. Meet them up close and personal at Cass Business School, with plenty of time for your questions.  Please arrive at 6 PM for a 6.30 PM start. Afterwards, we are off to a nearby pub to continue the conversation over a few drinks.Tech Writer Matt Cowan interviews Elizabeth Varley and Mike Butcher, Co-Founders of TechHubIt's 2014 and Tech City is...

Funding
Investment
Startup
City Unrulyversity created an event

SEMINAR

MAR

26

6:15 PM

Sex and the Start-up

Unruly HQ, 42-46 Princelet Street, London

Sex and the Start Up By Peter Fleming (Cass Business School) and Deana Murfitt (Chief People Officer of Unruly)Session DescriptionSex and the start-up? Some may say: what could be less conducive to a ‘sex life’ than being involved in a start-up? Long hours, frustration, stress and risk isn’t exactly the kind of environment most of us would welcome on a first date. This session will explore the connections between sex and business. For many years, sex was a BIG ‘no no’ in the workplace. Some companies actually banned intimate relationships between...

Start-up
Relationsip
Workplace
City Unrulyversity created an event

LECTURE

MAR

19

6:15 PM

Designing for Consumers on the Move: Mobile Interfaces

Unruly HQ, 42-46 Princelet Street, London

Designing for Consumers on the Move: Mobile InterfacesBy George BuchananSession Description  Designing for mobile interaction is an increasing concern, but the available advice is often either contradictory or so general as to be hard to apply. Is there any hard evidence to back the competing view-points for "mobile first", "responsive design" or other silver bullets? Rather than taking standardised design approaches, this session draws from the outcomes of research to poke fun at some entertaining design failures, and to explain the success of other projects. In...

Apps
Digital Design
Web Design
Graphic Design
City Unrulyversity created an event

SEMINAR

MAR

12

6:15 PM

Luck by Design: Supporting Serendipity in Interactive Systems

Unruly HQ, 42-46 Princelet Street, London

Luck by Design: Supporting Serendipity in Interactive SystemsBy Stephann Makri Session DescriptionSerendipity is a mystical and elusive concept, often referred to as a 'happy accident.' Many scientific discoveries from velcro to viagra have been attributed to it. Serendipity can propel us in exciting new directions - surprising and delighting us on the way. Consider, for example, having an idea for a killer new Website or app after a chat with someone you met at City Unrulyversity. Or discovering a promising intern developer to hire while by...

Creativity
City Unrulyversity created an event

LECTURE

MAR

05

6:15 PM

Marketing on a Shoestring Part IV - Pitch your Marketing Strategy

Unruly HQ, 42-46 Princelet Street, London

Marketing on a Shoe-string Part IVPitch your Marketing Strategy: Start-up Presentations and Expert FeedbackSession DescriptionThis is the last of a series of FOUR inter-related sessions intended to help you develop an effective, low-cost marketing strategy for your start-up. In Marketing on a Shoe-string I we analysed the social media best practices for start-ups, in Marketing on a Shoe-string II we analysed the impact of storytelling on the success of your marketing strategy and help you develop the perfect entrepreneurial story, and...

Digital, Online and Social Media

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